About the Role
The Office of the Premier in Mahikeng is looking for a dedicated individual to join its team as the Assistant Director: Corporate Branding and Marketing. This vital role is not only about promoting and maintaining a strong corporate identity for the Provincial Government, but it also plays a crucial part in ensuring that the community recognizes and engages with government initiatives effectively. By coordinating branding and marketing efforts for various events, both provincial and national, the Assistant Director will significantly enhance the visibility of government programs, making a tangible difference in the lives of citizens across North West.
In this position, you will be at the forefront of crafting and executing branding strategies that resonate with the public. Your work will involve developing innovative concepts and managing branding projects to ensure that the Provincial Government’s image is consistent and impactful. By collaborating with various stakeholders, you will empower officials and the community to understand and embrace the significance of government branding standards and best practices.
About the Department
The Office of the Premier is committed to promoting excellence in governance and enhancing the overall quality of life for citizens in North West Province. The department’s mission encompasses a broad range of responsibilities, including strategic communication and the development of branding initiatives that foster a strong connection between the government and the public. Working here means being part of a team dedicated to transparency, accountability, and service delivery.
As a member of the Office of the Premier, you will contribute to the mission of building trust within the community and ensuring that government efforts are effectively communicated. Your role will be integral in shaping the public’s perception of government programs, thereby enhancing community engagement and participation.
What You’ll Do
- Promote and maintain a consistent corporate identity and image for the Provincial Government.
- Coordinate the implementation of the Corporate Identity Manual within the Office of the Premier and various Provincial Departments.
- Develop branding concepts, exhibition layouts, and event branding solutions for government events.
- Facilitate workshops to raise awareness of corporate identity among officials and stakeholders.
- Conduct research to develop effective branding and marketing strategies.
- Produce well-researched articles and content for government publications.
- Update and maintain branding content on the Provincial Government and Office of the Premier websites.
- Build and maintain strategic partnerships with internal and external stakeholders.
- Monitor branding projects and evaluate the effectiveness of branding initiatives.
- Supervise staff and ensure efficient use of resources within the sub-directorate.
What You’ll Need
- A three-year tertiary qualification in Communication, Public Relations, Marketing, Corporate Communication, Branding, or Journalism at NQF level 6 or equivalent.
- 3-5 years of experience in Branding, Marketing, or Communication, with at least 2 years in a supervisory role.
- Strong knowledge of Government Communication systems and public sector communication policies.
- Excellent verbal and written communication skills, with the ability to produce quality content.
- Proficiency in Microsoft Office and familiarity with graphic design software is an advantage.
- Strong project planning, coordination, and reporting skills.
- Ability to work under pressure and meet tight deadlines while maintaining good interpersonal skills.
How to Apply
Please refer to the application instructions below.
Looking for more South African government jobs? Browse the latest vacancies on JobsSouthAfrica.co.za. If you are applying for the first time, read our Complete Guide to Applying for Government Jobs in South Africa, covering the Z83 form, certified copies, CV format, interview tips and more.
Requirements
Three-year tertiary qualification in Communication, Public Relations, Marketing, Corporate Communication, Branding, Journalism at NQF level 6 and/ or equivalent qualification (NQF level and credits).3-5 years’ experience in Branding, Marketing or Communication of which 2 years must be at supervisory level.
Knowledge, Skills & Competencies: Sound knowledge of Government Communication and Information systems (GCIS) policies and government communication environment.
Knowledge of corporate branding, marketing, corporate identity management, event branding and stakeholder engagement.
Knowledge of public sector communication policies, the Corporate Identity Manual, and Batho Pele principles.
Knowledge of digital communication platforms and website content management.
Excellent verbal and written communication skills.
Project planning, coordination, and reporting skills.
Research, analytical, problem-solving, and presentation skills.
Computer literacy in Microsoft Office (Word, Excel, PowerPoint and Outlook).
Knowledge of graphic design software and branding technologies will be an added advantage.
Ability to work under pressure and meet tight deadlines.
Good interpersonal, organisational, and supervisory skills.
Job Duties
Promote and maintain a common and consistent corporate identity and image for the Provincial Government.Coordinate the implementation and monitoring of the Corporate Identity Manual within the Office of the Premier and Provincial Departments.
Coordinate branding and marketing support for provincial, national, and internal government events.
Develop branding concepts, exhibition layouts, floor plans, and event branding solutions.
Coordinate the production and installation of branding material for government programmes and campaigns.
Facilitate corporate identity awareness and empowerment workshops for officials and stakeholders.
Promote adherence to government branding standards and best practices.
Conduct research and develop branding and marketing strategies to enhance the visibility of government programmes.
Produce well-researched articles and communication content for government publications.
Update and maintain branding content on the Provincial Government and Office of the Premier websites.
Build and maintain strategic partnerships with internal and external stakeholders.
Prepare reports, monitor branding projects, and evaluate the effectiveness of branding and marketing initiatives.
Supervise staff and ensure effective utilisation of resources within the sub-directorate.
